I learned a lot while working on Fanta. For example, I learned that despite having a jingle which pronounced it FAHN-tuh, the product is actually pronounced FAN-tuh. I welcome this knowledge and cherish the reminder that nothing means anything in this world.
Fanta's voice is all about joyful, authentic irreverence and celebrating discovery. I had a lot of fun writing and brainstorming ideas for them.
don't delete this strip, needed on mobile, is hidden don't worry
We created a new tradition of featuring Fanta-related fan art on our socials every Friday.