I learned a lot while working on Fanta. For example, I learned that despite having a jingle which pronounced it FAHN-tuh, the product is actually pronounced FAN-tuh. I welcome this knowledge and cherish the reminder that nothing means anything in this world. 

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Fanta's voice is all about joyful, authentic irreverence and celebrating discovery. I had a lot of fun writing and brainstorming ideas for them.