If you don't know about Bunny yet, you're probably not on TikTok. She's the world's only talking Sheepadoodle (that I know of) and has amassed millions of followers on the platform.
I got to help create her website back in August, as well as help oversee her very first merch launch.
I've worked with Bunny's owner, Lex, before as a copywriter and social media dude for her jewelry brand Squirrel vs. Coyote. Working with Lex is always a great time, but What About Bunny was a particularly fun project to work on.